(NASDAQ: GRPN) announced today that the company sold its 1.5 millionth
Groupon Now!™ deal (http://www.groupon.com/now).
The milestone purchase was made at CiCi Nails in Chicago and was for a
$30 manicure and spa pedicure (a $42 value).
"In just one year Groupon Now! has hit a milestone that took the
original Groupon deal platform 15 months to accomplish," said Dan
Roarty, VP of Groupon Now! "We continue to attract new merchants looking
for an effective way to bring in a steady stream of customers on the
days and times they choose and are now live in 31 of 175 North American
Groupon markets with more launching soon. Customers have demonstrated
there is a real demand for this service and we remain enthusiastic about
the potential for Groupon Now! to help merchants reach new customers and
grow their businesses."
Unlike traditional Groupon features, Groupon Now! deals are real-time,
location-based offers designed for consumers to immediately redeem at
the best places to eat, indulge, shop and have fun around town.
Merchants have the flexibility to start and stop Groupon Now! deals
through a personalized dashboard, giving them the power to manage the
flow of customers coming into their businesses in real-time and analyze
the ROI for future promotional efforts.
"Groupon Now! is a steady force in our marketing mix, providing a
flexible way to help drive traffic into our salon during off-peak hours
and ensuring we use all inventory and staff to their fullest potential,"
said CiCi Nails owner Mike Kang. "The clientele that Groupon Now!
delivers consistently become regular customers. It's a must-use tool for
Groupon Now! is part of Groupon's extensive suite of merchant products
and services designed to help small business owners acquire more
customers and run their businesses more efficiently. Other components of
the tool kit include the Groupon Merchant Center and the recently
launched Groupon Scheduler and Groupon Rewards.
For images and b-roll footage, please visit http://www.thenewsmarket.com/groupon.
Groupon, launched in November 2008 in Chicago, features a daily deal on
the best stuff to do, eat, see and buy in 48 countries around the world.
Groupon uses collective buying power to offer huge discounts and provide
a win-win for business and consumers, delivering more than 1,000 daily
deals globally. To subscribe for the best deals in your city, visit http://www.groupon.com.
To learn how to become a featured business, visit http://www.grouponworks.com.
This announcement contains forward-looking statements that involve risks
and uncertainties, and actual results could differ materially from those
discussed. Factors that could cause or contribute to such differences
include, but are not limited to, the factors included under the headings
"Risk Factors" and "Management's Discussion and Analysis of Financial
Condition and Results of Operations" in the company's Annual Report on
Form 10-K for the year ended December 31, 2011, filed with the
Securities and Exchange Commission, copies of which may be obtained by
visiting the company's Investor Relations web site at http://investor.groupon.com
or the SEC's web site at www.sec.gov.
Groupon's actual results could differ materially from those predicted or
implied and reported results should not be considered as an indication
of future performance. You should not rely upon forward-looking
statements as predictions of future events. Although we believe that the
expectations reflected in the forward-looking statements are reasonable,
we cannot guarantee that the future results, levels of activity,
performance or events and circumstances reflected in the forward-looking
statements will be achieved or occur. Moreover, neither we nor any other
person assumes responsibility for the accuracy and completeness of the
forward-looking statements. We undertake no obligation to update
publicly any forward-looking statements for any reason after the date of
this press release to conform these statements to actual results or to
changes in our expectations.
Nick Halliwell, 224.374.8650
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