Groupon, Inc.
Nov 1, 2013
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Groupon Dresses Up to Celebrate Five Years with New Website, Mobile Apps

New experiences deliver elevated search and personalization for customers

CHICAGO--(BUSINESS WIRE)-- Groupon today announced a completely redesigned website, as well as updated versions of its popular iPhone, Android and iPad mobile apps, all with new features aimed at making it easier than ever for customers to shop Groupon's vast selection of local deals.

Groupon has a new website with features aimed at making it easier than ever for customers to shop Gr ...

Groupon has a new website with features aimed at making it easier than ever for customers to shop Groupon's marketplace of deals. (Photo: Business Wire)

"In just five years, Groupon has grown from a daily deal website to a true online marketplace with a tremendous mobile following," said Groupon CEO Eric Lefkofsky. "Our new site and mobile app makes it easier and more rewarding for customers to check Groupon first when they want to buy just about anything, anytime, anywhere."

The latest versions of the website and mobile apps make it simple for customers to search and browse Groupon's tens of thousands of offers to find the exact deal they want, when they want it. In addition to a range of new search, browse, merchandising and location features, the website is now much faster and has a sophisticated new look and feel, with uncluttered presentation and bolder imagery. Together, these create a significantly enhanced shopping experience for the best deals on things to see, eat, do and buy.

Specific highlights of the new website include:

Groupon's more personalized shopping experience also extends to its iPhone, Android and iPad apps. The popular Groupon apps have been downloaded by more than 50 million people in 43 countries worldwide.

Highlights of the app updates include:

With these faster, easier and more personalized ways for consumers to explore and buy deals, Groupon is kicking off its five-year birthday celebration. The party continues all month with special offers and a brand new Gift Shop on the website and in the iPhone and Android mobile apps. Just in time for the holiday shopping season, the Gift Shop features unique collections and gifts from local businesses, Groupon Goods and Groupon Getaways.

"Groupon" is a registered trademark of Groupon, Inc. All other names used may be trademarks of their respective holders.

About Groupon

Groupon (NASDAQ: GRPN) is a global leader in local commerce, making it easy for people around the world to search and discover great businesses at unbeatable prices. Groupon is reinventing the traditional small business world by providing merchants with a suite of products and services, including customizable deals, payments processing capabilities and point-of-sale solutions to help them attract more customers and run their operations more effectively. By leveraging the company's global relationships and scale, Groupon offers consumers incredible deals on the best stuff to eat, see, do, and buy in 48 countries. With Groupon, shoppers discover the best a city has to offer with Groupon Local, enjoy vacations with Groupon Getaways, and find a curated selection of electronics, fashion, home furnishings and more with Groupon Goods. To subscribe to Groupon emails, visit www.Groupon.com. To learn more about the company's merchant solutions and how to work with Groupon, visit www.GrouponWorks.com.

B-roll Available: https://vimeo.com/78294337

Groupon
Bill Roberts, 312.459.5191
billr@groupon.com

Source: Groupon

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