Today Groupon (http://www.groupon.com)
(NASDAQ: GRPN) announced a partnership with SCORE (http://www.score.org),
a nonprofit association dedicated to encouraging the formation, growth
and success of small businesses. As part of the new alliance, Groupon
and SCORE have developed a series of online educational resources about
customer acquisition, retention and marketing
for small businesses.
"Joining forces with SCORE is a great way for Groupon to help small
businesses grow and become more successful," said Sanjay Gupta, VP of
Merchant Marketing, Groupon. "Given SCORE's thousands of daily
interactions with local businesses, we're able to reach and impact a
wide cross section of merchants."
SCORE and Groupon have begun work on a pragmatic toolkit, which will
serve as a resource for small businesses starting out or looking to
grow. The toolkit will contain an e-guide on multiple topics of interest
to small businesses across all industries, including hospitality and
health and beauty. The educational toolkit will reside on SCORE's
and Groupon's merchant blog (https://www.grouponworks.com/merchant-blog/)
- a dedicated a resource offering tips and best practices to help local
merchants grow their businesses.
"We're thrilled to have to the opportunity to align ourselves with
Groupon, which has worked with hundreds of thousands of local businesses
around the world," said Ken Yancey, CEO, SCORE. "Their innovative
merchant products and services and knowledge of marketing best practices
are huge assets to our network of small business owners and volunteer
SCORE and Groupon will collaborate on research and development, seminars
and merchant workshops geared towards entrepreneurs and small business
(NASDAQ: GRPN) is a global leader in local commerce, making it easy for
people around the world to search and discover great businesses at
unbeatable prices. Groupon is reinventing the traditional small business
world by providing merchants with a suite of products and services,
including customizable deal campaigns, credit
card payments processing capabilities and point-of-sale
solutions to help them attract more customers and run their
operations more effectively. By leveraging the company's global
relationships and scale, Groupon offers consumers incredible deals on
the best stuff to eat, see, do, and buy in 48 countries. With Groupon,
shoppers discover the best a city has to offer with Groupon
Local, enjoy vacations with Groupon
Getaways, and find a curated selection of electronics, fashion, home
furnishings and more with Groupon
Goods. To subscribe to Groupon emails, visit www.Groupon.com.
To learn more about the company's merchant
solutions and how to
work with Groupon, visit www.GrouponWorks.com.
Since 1964, SCORE has helped more than 9 million aspiring entrepreneurs.
Each year SCORE helps launch 58,000 new businesses and create 71,000
jobs. SCORE provides small business mentoring and workshops to more than
375,000 new and growing small businesses annually. For more information
about starting or operating a small business, call 1-800/634-0245 for
the SCORE chapter nearest you. Visit SCORE at www.score.org.
Connect with SCORE at www.facebook.com/SCOREFans
Nick Halliwell, 312.999.3806
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