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Deutsche Telekom is the first multi-national carrier to partner with
Groupon to distribute its products and services via a large number of
smartphones.
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Strategic partnership with Groupon enhances Deutsche Telekom's
presence in the fast growing online and mobile local commerce business.
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Groupon expands its category-leading mobile services across Telekom's
footprint offering Telekom customers easy access to Groupon services.
BERLIN & BONN, Germany & CHICAGO--(BUSINESS WIRE)--
Deutsche Telekom and Groupon (NASDAQ:GRPN) today announced that they
have formed a strategic partnership to deliver Groupon's hallmark local
commerce deals in multiple European countries within the Deutsche
Telekom network. The partnership marks the first time Groupon will
partner with a multi-national service provider to distribute its
products and services across a wide international network. It is also
significantly enhances Deutsche Telekom's position as a leading provider
of the latest applications for its customers.
Using a wide range of marketing and sales tools, varying from promotion
activities to deeply integrating Groupon services in selected fixed and
mobile services, Deutsche Telekom will offer Groupon services directly
to its customers. Scheduled to be available in the first half of 2012
Deutsche Telekom mobile customers will enjoy Groupon's mobile services
on their devices without the need for a separate download providing easy
access to the best local deals in their area.
"Groupon is one of the global leaders in the online and mobile commerce
business," says Heikki Makijarvi, Senior Vice President Business
Development at Deutsche Telekom. "Our partnership with Groupon allows us
to strengthen our stake in this rapidly expanding and exciting new
market segment, while diversifying our portfolio and accelerating our
time to market for innovative products and services at the same time."
"Deutsche Telekom operates one of the largest and most advanced fixed
and wireless networks in Europe," said Michael Shim, Vice President of
Mobile Marketing & Partnerships at Groupon. "Our goal is to work with
innovative partners like DT to deliver the best local and national deals
in an easily accessible way."
About Deutsche Telekom
Deutsche Telekom is one of the world's leading integrated
telecommunications companies with more than 128 million mobile
customers, 35 million fixed-network lines and approximately 17 million
broadband lines (as of September 30, 2011). The Group provides products
and services for the fixed network, mobile communications, the Internet
and IPTV for consumers, and ICT solutions for business customers and
corporate customers. Deutsche Telekom is present in over 50 countries
and has around 238,000 employees worldwide. The Group generated revenues
of EUR 62.4 billion in the 2010 financial year — more than half of it
outside Germany (as of December 31, 2010).
About Groupon
Groupon (NASDAQ: GRPN), launched in November 2008 in Chicago, features a
daily deal on the best stuff to do, eat, see and buy in 45 countries
around the world. Groupon uses collective buying power to offer huge
discounts and provide a win-win for business and consumers, delivering
more than 1,000 daily deals globally. To subscribe for the best deals in
your city, visit http://www.groupon.com.
Deutsche Telekom AG:
Corporate Communications
media@telekom.de
+49
(0)228 — 1814949
or
Groupon:
Julie Mossler,
Groupon Corporate
press@groupon.com
312-242-2033
or
Sophie
Guggenberger, Groupon Germany
presse@groupon.de
+49
(0)30 — 473753255
Source: Groupon
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