Pages provide Groupon users with better information on local options
and where they can save the most money
CHICAGO--(BUSINESS WIRE)--
Today, Groupon (www.groupon.com)
announced the launch of more than 7 million new listings for merchants
called Pages--making Groupon the first place to go for ratings, tips,
money-saving opportunities and other useful information for local
businesses in the United States.
For the first time, Groupon is using these millions of new pages as a
platform to publish its more than 20 million validated ratings and
helpful tips from real customers to highlight the unique aspects of
local businesses. In addition, Pages provide merchants with an
additional online presence to connect with potential customers and drive
more sales in the form of exclusive offers, everyday specials, coupons
and other promotions.
"Pages brings millions of additional businesses to the Groupon
marketplace and connects them with our large community of mobile users
looking for things to do, see or buy," said Eric Lefkofsky, Groupon CEO.
"We're giving these merchants their own space on Groupon and new tools
to highlight their business and bring new customers through their doors."
"No one knows more about local commerce than Groupon, and we're putting
this knowledge to work for merchants and our customers," Lefkofsky added.
Following a successful pilot in Chicago, D.C., New York, San Francisco
and Seattle, Pages are now live and more will continue to roll out until
nearly every local business in the United States has a presence on
Groupon.
Merchants and customers will have access to the following capabilities
through Pages:
Merchants
-
Take Ownership - Merchants can claim a page to manage the
content on their listing to highlight what makes their business unique.
-
Personalize a Page - Pages are customizable with the ability to
add a website link, business hours, phone number and street address.
In addition, merchants can make their page visually engaging with
photos and personal testimonials.
-
Publish Specials - Merchants can entice new customers and
reward existing ones by adding specials, coupons and promotions to
their page.
-
Receive Real-time Feedback - Groupon sends out a survey about
their experience every time a customer redeems a deal or claims a
merchant coupon or special, providing immediate feedback to the
business.
-
Communicate with Customers - Pages will also offer merchants
the ability to directly engage with customers who leave feedback to
thank them for positive feedback or privately address negative
feedback on the spot.
Customers
-
Connect with a Business - Customers can find contact
information, directions, hours and check out tips from past verified
buyers.
-
Follow a Business - Customers can now follow a specific
merchant to get updates about that business and be the first to know
when the business has a great offer.
-
Request a Deal - Even if a merchant is not running a deal, if
enough customers request one through a merchant's page, Groupon will
reach out to the merchant to construct an offer. If the merchant
decides to run a deal, the user will be notified when it goes live.
-
Recommend a Business - Pages allow customers to recommend a
business and leave helpful tips for other customers.
-
Serve As a Local Expert - Verified Groupon customers are
able to provide feedback about a business such as the perfect wine
pairing, the most delicious appetizers or best night to hear live
music.
"It's essential that we find ways to build public awareness of our
facility within our market and connect with potential customers," said
Scott Chreist, Owner, Adventura, Seattle. "Groupon has proven to be
instrumental in supporting the growth of Adventura and helping to
highlight the epic experience we offer." To view Adventura's page on
Groupon, please click here.
Planned Pages enhancements include: a premium version with connectivity
to Groupon's Gnome
merchant tablet to allow for instant deal promotion, customer
engagement tools and marketing analytics, expansion to the popular
Groupon mobile app in November as well as integration with popular
third-party reservations, scheduling and online-ordering platforms.
Businesses interested in learning more about Pages and how to claim
their page can visit https://www.grouponworks.com/pages.
Groupon users can find Pages when they search for their favorite local
businesses on Groupon.com or in a web or mobile browser.
About Groupon
Groupon (NASDAQ: GRPN) is a global leader of local commerce and the
place you start when you want to buy just about anything, anytime,
anywhere. By leveraging the company's global relationships and scale,
Groupon offers consumers a vast marketplace of unbeatable deals all over
the world. Shoppers discover the best a city has to offer on the web or
on mobile with Groupon Local, enjoy vacations with Groupon Getaways, and
find a curated selection of electronics, fashion, home furnishings and
more with Groupon Goods.
Groupon is redefining how traditional small businesses attract, retain
and interact with customers by providing merchants with a suite of
products and services, including customizable deal campaigns, credit
card payment processing capabilities, and point-of-sale solutions that
help businesses grow and operate more effectively. To search for great
deals or subscribe to Groupon emails, visit www.Groupon.com.
To download Groupon's five-star mobile apps, visit www.groupon.com/mobile.
To learn more about the company's merchant solutions and how to work
with Groupon, visit www.GrouponWorks.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20141022005532/en/
Press Contact:
Groupon
Nick Halliwell, 312.999.3806
nhalliwell@groupon.com
Source: Groupon
News Provided by Acquire Media