Booming active deal count driving new customers, higher billings
NEW YORK--(BUSINESS WIRE)--
Today, ideel (www.ideel.com),
a leading online and mobile fashion and lifestyle destination for
style-savvy shoppers, announced that it has seen strong December demand
and a huge Black Friday weekend, capping a period* of growth and
expansion. Since the end of Q1, billings and active customers have grown
more than 15 percent and the number of branded sales, curated events,
campaigns and products has increased more than 400 percent. Since being
acquired by Groupon earlier this year, ideel has been expanding its
offerings in women's and men's apparel, shoes and home decor, helping it
become one of the fastest growing flash sale apparel sites in North
America.
"In 2014, we've seen a great response from customers as we've
significantly expanded our offers to deliver even more world-class
brands at an incredible value," said Lisa Kennedy, president of ideel.
"As a result, we're seeing more and more shoppers inspired by our
curated selection of the latest trends in fashion coming to us through
our website and mobile app to score huge savings."
The leading categories of growth for ideel include: women's
ready-to-wear items such as dresses (both day and evening), sweaters,
active and intimate apparel, accessories like designer handbags,
sunglasses, watches and jewelry, shoes (especially boots) and men's
shirts and sweaters.
Some of the best-selling 2014 holiday shopping branded sales and curated
events on ideel have included:
-
Branded Sales - Australia Luxe, Beats by Dre, Free People, Nespresso,
Tahari,
-
Curated Events - Best
Trends of 2014, Holiday Obessions, The Holiday Style Report
"Ideel's number one priority has always been to create the
quintessential shopping experience at an amazing value for our
customers, and during this holiday season we have delivered just that,"
said Kennedy. "Our customers have responded with enthusiasm and will
continue to value ideel's ability to bring them style every day, every
season, at a remarkable price into 2015 and beyond."
For more information about ideel, please visit www.ideel.com.
To download ideel's iPhone, iPad and Android apps, please visit http://www.ideel.com/mobile
*End of Q1 through November
About ideel
Ideel offers its customers online and mobile access to designer brands
at up to 70 percent off retail every day. Ideel's limited-time sales
feature the most sought-after brands in women's apparel, shoes, beauty
and accessories, plus must-haves for men and home. Ideel has brought the
world its inspired take on fashion, style and the best trends since 2006
and officially joined the Groupon family in January 2014. Ideel is
headquartered in New York City. For more information about ideel, please
visit www.ideel.com.
To download ideel's mobile apps, please visit http://www.ideel.com/mobile.
About Groupon
Groupon (NASDAQ: GRPN) is a global leader of local commerce and the
place you start when you want to buy just about anything, anytime,
anywhere. By leveraging the company's global relationships and scale,
Groupon offers consumers a vast marketplace of unbeatable deals all over
the world. Shoppers discover the best a city has to offer on the web or
on mobile with Groupon Local, enjoy vacations with Groupon Getaways, and
find a curated selection of electronics, fashion, home furnishings and
more with Groupon Goods.
Groupon is redefining how traditional small businesses attract, retain
and interact with customers by providing merchants with a suite of
products and services, including customizable deal campaigns, credit
card payment processing capabilities, and point-of-sale solutions that
help businesses grow and operate more effectively. To search for great
deals or subscribe to Groupon emails, visit www.Groupon.com.
To download Groupon's five-star mobile apps, visit www.groupon.com/mobile.
To learn more about the company's merchant solutions and how to work
with Groupon, visit www.GrouponWorks.com.
Forward-Looking Statements
This announcement contains forward-looking statements that involve risks
and uncertainties, and actual results could differ materially from those
discussed. Factors that could cause or contribute to such differences
include, but are not limited to, the factors included under the headings
"Risk Factors" and "Management's Discussion and Analysis of Financial
Condition and Results of Operations" in Groupon's Annual Report on Form
10-K and subsequent Quarterly Reports on Form 10-Q, copies of which may
be obtained by visiting the Groupon's Investor Relations web site at http://investor.groupon.com
or the SEC's web site at www.sec.gov.
You should not rely upon forward-looking statements as predictions of
future events. Although Groupon and Ideel believe that the expectations
reflected in the forward-looking statements are reasonable, it cannot
guarantee that the future results, levels of activity, performance or
events and circumstances reflected in the forward-looking statements
will be achieved or occur. Moreover, neither Groupon, Ideel nor any
other person assumes responsibility for the accuracy and completeness of
the forward-looking statements. Neither Groupon nor Ideel undertakes any
obligation to update publicly any forward-looking statements for any
reason after the date of this press release to conform these statements
to actual results or to changes in our expectations.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20141222005468/en/
Press Contact:
Groupon/ideel
Nick Halliwell,
312.999.3806
nhalliwell@groupon.com
Source: Groupon
News Provided by Acquire Media