Groupon Acquires OrderUp to Power Nationwide Food Ordering and Delivery

July 16, 2015

Expands current local food and drink business into new high growth category

CHICAGO--(BUSINESS WIRE)-- Groupon (http://www.groupon.com) today announced the acquisition of OrderUp (www.orderup.com), an on-demand online and mobile food ordering and delivery marketplace operating in nearly 40 markets across the United States. The addition of OrderUp significantly boosts Groupon's presence in the $70 billion food ordering and delivery sector.

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"Online food ordering and delivery represents an untapped opportunity for Groupon and serves as a natural extension of our local marketplace," said Groupon CEO Eric Lefkofsky. "The potential in delivery and takeout is apparent -- especially with the growth of mobile -- and OrderUp's operational ability, coupled with Groupon's engaged customer and merchant base, bring tremendous scale to the space."

With more than 10 million orders processed, OrderUp brings food ordering and delivery expertise, as well as thousands of additional restaurant relationships. Paired with Groupon's approximately 25 million active North America customers, the deal creates an online and mobile food ordering marketplace of significant size and scale.

"Groupon's reach and ability to connect supply and demand at scale make it the perfect destination for us to grow even faster and expand in our targeted local markets," said OrderUp CEO Chris Jeffery. "We look forward to bringing the thousands of great restaurants that we feature to hungry Groupon customers across the country."

Founded in 2009, OrderUp serves metropolitan areas such as Baltimore, Md. and Denver, and markets with large student populations such as Bloomington, Ind., Boulder, Colo. and State College, Pa., among others. OrderUp will continue to operate as a standalone brand with inventory cross promotion through Groupon's marketplace and merchant pages. The company will maintain its current Baltimore headquarters.

To browse OrderUp's entire menu of online and mobile food ordering and delivery options, please download the OrderUp app for iOS or Android or visit www.orderup.com.

Restaurants interested in working with OrderUp can visit restaurant.orderup.com.

About OrderUp

Headquartered in Baltimore, OrderUp is the most complete on-demand food delivery marketplace for local markets outside of the top metros. With feet on the street in markets nationwide, OrderUp provides easy access to great food from locals' favorite restaurants. Visit orderup.com or download the OrderUp app for iOS and Android.

About Groupon

Groupon (NASDAQ: GRPN) is a global leader of local commerce and the place you start when you want to buy just about anything, anytime, anywhere. By leveraging the company's global relationships and scale, Groupon offers consumers a vast marketplace of unbeatable deals all over the world. Shoppers discover the best a city has to offer on the web or on mobile with Groupon Local, enjoy vacations with Groupon Getaways, and find a curated selection of electronics, fashion, home furnishings and more with Groupon Goods.

Groupon is redefining how traditional small businesses attract, retain and interact with customers by providing merchants with a suite of products and services, including customizable deal campaigns, credit card payment processing capabilities, and point-of-sale solutions that help businesses grow and operate more effectively. To search for great deals or subscribe to Groupon emails, visit www.Groupon.com. To download Groupon's top-rated mobile apps, visit www.groupon.com/mobile. To learn more about the company's merchant solutions and how to work with Groupon, visit www.GrouponWorks.com.

Note on Forward-Looking Statements

The statements contained in this release that refer to plans and expectations for the next quarter, the full year or the future are forward-looking statements that involve a number of risks and uncertainties, and actual results could differ materially from those discussed. The risks and uncertainties that could cause our results to differ materially from those included in the forward-looking statements include, but are not limited to, volatility in our revenue and operating results; risks related to our business strategy including our marketing strategy and spend; effectively dealing with challenges arising from our international operations including fluctuations in currency exchange rates; retaining existing customers and adding new customers; retaining and adding new and high quality merchants; cyber security breaches; incurring expenses as we expand our business; competing successfully in our industry; maintaining favorable payment terms with our business partners; providing a strong mobile experience for our customers; delivery and routing of our emails; maintaining a strong brand; managing inventory and order fulfillment risks; integrating our technology platforms; managing refund risks; retaining our executive team; litigation; compliance with domestic and foreign laws and regulations, including the CARD Act and regulation of the Internet and e-commerce; tax liabilities; tax legislation; maintaining our information technology infrastructure; protecting our intellectual property; completing and realizing the anticipated benefits from acquisitions, dispositions, joint ventures and strategic investments; seasonality; payment-related risks; customer and merchant fraud; global economic uncertainty; and our ability to raise capital if necessary. For additional information regarding these and other risks and uncertainties, we urge you to refer to the factors included under the headings "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" in the company's Annual Report on Form 10-K and subsequent Quarterly Reports on Form 10-Q, copies of which may be obtained by visiting the company's Investor Relations web site at http://investor.groupon.com or the SEC's web site at www.sec.gov. Groupon's actual results could differ materially from those predicted or implied and reported results should not be considered an indication of future performance.

You should not rely upon forward-looking statements as predictions of future events. Although Groupon believes that the expectations reflected in the forward-looking statements are reasonable, it cannot guarantee that the future results, levels of activity, performance or events and circumstances reflected in the forward-looking statements will be achieved or occur. Moreover, neither the company nor any other person assumes responsibility for the accuracy and completeness of the forward-looking statements. The forward-looking statements reflect Groupon's expectations as of July 16, 2015. Groupon undertakes no obligation to update publicly any forward-looking statements for any reason after the date of this release to conform these statements to actual results or to changes in its expectations.

Groupon
Bill Roberts, 312-459-5191
billr@groupon.com

Source: Groupon

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