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Groupon Acquires Presence AI to Enhance Booking Experience

Aug 08, 2019

AI-powered messaging tool enables merchants to drive bookings, engage with customers, cut calls and save time

CHICAGO--(BUSINESS WIRE)-- Groupon (www.groupon.com) (NASDAQ: GRPN) today announced it has acquired Presence AI (www.presence.ai)––an AI-powered text and voice communications tool that enables and facilitates messaging between customers and merchants. Terms of the transaction were not disclosed.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190808005858/en/

Groupon has acquired Presence AI, an AI-powered text and voice communications tool that enables and facilitates messaging between customers and merchants. (Graphic: Business Wire)

Groupon has acquired Presence AI, an AI-powered text and voice communications tool that enables and facilitates messaging between customers and merchants. (Graphic: Business Wire)

Consumers––especially millennials––vastly prefer messaging and chat-based communications over phone calls.* Presence AI enables merchants to answer to that trend by offering a 24/7 business assistant that integrates with a merchant’s existing scheduling software––or replace pen and paper––to accept and manage bookings, provide instant answers to customer questions, remind people when it’s time to re-book and much more.

“We’re pleased to welcome the Presence AI team and their booking technology to Groupon. Booking is a key part of our voucherless initiative aimed at improving the redemption experience, providing always-on availability, giving consumers more reasons to buy through Groupon and opening up our marketplace to a broader range of merchants,” said Groupon Chief Product Officer Sarah Butterfass. “Presence AI’s technology is very complementary to what we’ve been building into our existing booking experience and will accelerate our roadmap with its text- and chat-based interface.”

Groupon increased bookable inventory 12 percent year over year** and booked tens of millions of diners, concert goers, spa visitors and more in 2018. As the company transitions towards universal bookability for certain services, Presence AI’s technology will provide merchants with the capabilities to support this booking vision.

“We’re very excited to join Groupon and continue transforming client conversations through the use of artificial intelligence,” said Presence AI co-founder and CEO Michel Meyer. “With more than 3 million text messages generated last year, Presence AI is saving merchants time and generating additional revenues. We can’t wait to bring our technology to more businesses.”

Presence AI was founded in 2015 in San Francisco and operates in the health, beauty and wellness space, which is one of Groupon’s largest categories. The company already has a number of key integrations with popular booking software providers.

Presence AI was backed by the Amazon Alexa Fund and participated in the 2018 Alexa Accelerator, powered by Techstars, which supports early-stage startups using voice to deliver transformative customer and business experiences.

*"The eMarketer Ecommerce Insights Survey" conducted by Bizrate Insights. 1,230 US internet users ages 18+ were surveyed online in August 2018

**2017 vs. 2018

About Presence AI

Founded in 2015, Presence AI (www.presence.ai) is an AI-powered text and voice communication tool that enables and facilitates messaging between customers and merchants.Presence AI’s tool serves as a 24/7 virtual assistant that can integrate with a merchant’s existing scheduling software––or replace pen and paper––to accept and manage bookings, reschedulings and confirmations, provide instant answers to customer questions, remind people when it’s time to book another appointment and much more. The company has a number of key integrations with popular booking software providers.

About Groupon

Groupon (NASDAQ: GRPN) is building the daily habit in local commerce, offering a vast mobile and online marketplace where people discover and save on amazing things to do, see, eat and buy. By enabling real-time commerce across local businesses, travel destinations, consumer products and live events, shoppers can find the best a city has to offer.

Groupon is redefining how small businesses attract and retain customers by providing them with customizable and scalable marketing tools and services to profitably grow their businesses.

To download Groupon's top-rated mobile apps, visit www.groupon.com/mobile. To search for great deals or subscribe to Groupon emails, visit www.groupon.com. To learn more about the company’s merchant solutions and how to work with Groupon, visit www.groupon.com/merchant.

Media Contact:
Groupon
Nick Halliwell
312.999.3812
nhalliwell@groupon.com

Source: Groupon

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